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The Significance of an Artistic Companion
Mauricio Wentcher edited this page 1 week ago
Squads that unite dual planners across divergent fields boost notion green-light ratios 34 percentage points whilst slashing iteration cycles from 4.2 to 1.6, per an IPA 2023 study covering 1,800 UK campaigns. It works like this: one mind stress-tests presuppositions while the other expands horizons, condensing thirty lone-wolf days down to a 120-hour dash.
On shoot days, paste a mini-checklist on the monitor: Frame approved? Color grade locked? Two signatures on file? The crew won’t roll until the director ticks all three boxes. No exceptions, no "we’ll fix it in post."
Schedule: Empty the carafe by mid-morning and 15:30