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1 Ladbrokes Suffers Worst Cheltenham Festival In Memory

Ladbrokes suffers worst Cheltenham Festival in memory

21 April 2016
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Bookmaker Ladbrokes has said this promotion code year's Cheltenham Festival was its "worst in living memory".

All bookies were hit by a string of favourites winning at the yohaig code celebration, however Ladbrokes likewise argued that rivals were offering bets at levels that did not make company sense.

Ladbrokes likewise confirmed that it has a ₤ 3m liability if Leicester City win the Premier League.
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Despite this promotion code, the company stated it had seen an encouraging start to the year.

Revenue was more than 10% higher.
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President Jim Mullen stated: "At Cheltenham we were reminded of the intense competitors with offers and rates at levels which, in our view, abandoned bookmaking principles.
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"We contended tough however refused to pursue unsustainable methods."

He told the BBC betting was for his customers, not his company: "I have actually constantly said we're in the betting service, we don't gamble ... I thought Cheltenham was a race to the bottom."

The business said the Grand National winner, Rule The World, which was a 33/1 shot, provided a bet9ja's welcome offer contrast to Cheltenham.

Ladbrokes stated it was "positive" that its outcomes would remain in line with expectations.

'Recreational punter'

In 2015 Ladbrokes revealed strategies to combine with its smaller rival, Coral.

UK competition authorities are currently taking a look at the yohaig code offer.
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Steve Clayton, analyst at Hargreaves Lansdown stockbrokers, stated the most recent trading statement from Ladbrokes was motivating, but the genuine issue was whether the yohaig code merger with Coral would be allowed: "A merged Ladbrokes and Coral will have a dominant retail position, even if numerous stores need to be offered off.
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"We anticipate considerable expense saving will be possible because there will be huge areas of overlap and unneeded duplication of functions across the combined service."

Ladbrokes is a various technique to that of its competitors by focussing on customer care and the occasional punter, who will not always hunt for the best chances.
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Mr Clayton said: "The bookie's strategy is to concentrate on the 'leisure punter', to put it simply the still soft and malleable, unhardened bettors out there.

"These people do not know what the ideal odds should be, so it is easier to develop a fat win margin into the bookmaker's terms."